Auditorium: a Behavioral Decision Strategy study
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The reason for being
The void that Autorium fills
Every year, organizations invest in decisions whose outcomes depend on human behavior. The human factor is treated as an assumption, not as an object of analysis. Autorium exists to fill this gap as a specialized studio that brings behavioral sciences directly into the client's decision-making process, before resources are allocated.
The founder
Training, research and professional registration
Yuri Autorino · Founder · Autorium
Education: Master of Science with honors in Psychology of Communication and Marketing, Excellence Track, Sapienza University of Rome.
Research: Visiting Research Student, Claremont Graduate University (California), with Prof. Michael Hogg and Prof. Wesley Schultz. Experimental research on social influence and group identity.
Publications: Journal of Community Psychology; Community Psychology in Global Perspective. Manuscript under review: Group Dynamics: Theory, Research, and Practice (co-authors: Milani, Hogg, Bonaiuto).
Awards: America Youth Award, Italy USA Foundation (2024). Honorable Mention, Municipality of Portici (2024).
Registration: Registered Psychologist (Albo A), no. 12493. Enrolled in ENPAP.
Academic profiles: Google Scholar · ResearchGate · ORCID
Credentials are not displayed to impress. They are displayed because a decision-maker who entrusts their strategic decisions to a behavioral science firm has the right to know the foundation upon which that method is built.
The operating values
Rigor: every recommendation has an explicit behavioral reason, documented in literature. Not 'try this', but 'do this because mechanism X produces behavior Y in your context'. Rigor is not the structure of each deliverable.
Customization: there is no standard model. Two clients with the same problem receive different analyses, because their customers decide in different contexts with different expectations.
Selectivity: Autorium works with those who are willing to change their decisions based on data. Anyone seeking confirmation for choices already made is not the right client. This is a methodological condition.
Confidentiality: the business information processed remains within the project. No data is shared or discussed publicly with client identification.
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